Job Opportunities in the I2BF Portfolio

I2BF Global Ventures

Senior Associate - Marketing



Marketing & Communications
Gurugram, Haryana, India
Posted on Monday, April 22, 2024

Who are we?

Here at Nothing, we're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back.

To get there we're gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return, you'll be part of a movement. Contributing to a global ecosystem of products that bring joy to people's lives.

In less than four years, we’ve sold over 2 million products worldwide, including Phone (1), which was listed on Time Magazine's Best Inventions of 2022 for Innovative Smartphone Design. In 2023, we released two second-generation products: the powerful audio companion Ear (2) and the highly anticipated Phone (2), marking our US debut. We also launched CMF by Nothing, our sub-brand focused on making wonderful design accessible to all. In March 2024, we welcomed our third smartphone, Phone (2a). A powerfully unique device that enables even more people to experience the best of Nothing innovation.

Our Culture

Radical spirit drives everything we do and spans seven offices around the globe. Our 4 core values sit at the heart of everything we do:

Be the change - we are proactive, action orientated and drive change, stepping outside of our comfort zone

Pride in the product - we obsess over detail, always improving and staying curious about tech and the world

Thrive on Diversity - we welcome differences, listen & communicate with respect and collaborate to build strong teams

Survive - we empower everyone to act as an owner and understand the business as a whole which leads to delivering exceptional results

If that sounds like something you'd like to be part of, read on...

What you'll do:

  • Campaign Development and Execution: Deliver marketing campaigns that are aligned with Nothing’s products, target audience, customer journey and market conditions
  • Support Team members within Marketing for the development and implementation of brand strategies and marketing plans for Nothing products, ensuring alignment with the company’s overall business goals
  • Craft campaign and communication briefs for designers and agency partners that meet the objective
  • Work closely with the e-commerce partners delivering innovative ideas and assets supporting each key beat
  • Closely monitor the performance of assets across e-commerce, Social Media and other channels. Course-correct marketing strategies and communications accordingly
  • Conduct comprehensive market research to identify trends and opportunities within the category, aiding the development of marketing strategies
  • Collaborate with Marketing, Product Development, Sales, and other departments to create cohesive brand messaging across all platforms
  • Foster relationships with key partners and influencers to expand brand presence and influence in the market
  • Stay updated with changes in consumer preferences, competitor strategies, and advancements in the tech industry to keep the brand ahead of the curve
  • Coordinate with Global team for asset and comms creation

What we are looking for:

  • Postgraduate in marketing, business, or a related field from an accredited college or university with 3-5 years of experience in marketing, digital marketing or brand management
  • Experience in working with Flipkart or a similar E-commerce platform
  • Experience in digital marketing or with/at advertising agencies with a creative bend
  • A great communicator to liaise with different teams across the world
  • Who is capable of working in an exciting yet high-pressure hustling environment
  • Who has an interest in the space of design, art, technology, fashion, culture, music, etc.
  • And lastly, we are looking for someone who is hungry to develop within an upcoming company

We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.