Digital Marketing & Project Manager
Nothing
Who are we?
Here at Nothing, we're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back. To get there we're gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return, you'll be part of a movement. Contributing to a global ecosystem of products that bring joy to people's lives.
Nothing's debut smartphone, Phone (1), earned Time Magazine’s prestigious Best Inventions for Innovative Smartphone Design award. Through cutting-edge design and user interface innovation, the London-based company is creating an alternative ecosystem of tech products for the young and creative.
In 2023, the company launched Phone (2) to wide acclaim from its community, the media, and design enthusiasts, and in 2024, Nothing launched its CMF Phone 1, and Nothing Phone (2a) Series, with both receiving an overwhelmingly positive reception.
To date, Nothing has sold more than 7 million units worldwide across its product lines, having released five audio products, five smartphones, and two smart wearables under the Nothing and CMF by Nothing brands. The company has amassed a cumulative revenue of $1 billion.
All products are developed in close collaboration with the Nothing Community, which includes over 8,000 private investors and are crafted with sustainability at the forefront.
Nothing is a UK-based privately held company with backing from GV (formerly Google Ventures), EQT Ventures, C Ventures and other private investors including Tony Fadell (Principal at Future Shape & inventor of the iPod), Casey Neistat (YouTube personality and Co-founder of Beme), Kevin Lin (Co-founder of Twitch) and Steve Huffman (Co-founder and CEO of Reddit).
If that sounds like something you'd like to be part of, read on...
Our Culture:
Radical spirit drives everything we do and spans seven offices around the globe. Our 4 core values sit at the heart of everything we do:
Be the change - we are proactive, action orientated and drive change, stepping outside of our comfort zone
Pride in the product - we obsess over detail, always improving and staying curious about tech and the world
Thrive on Diversity - we welcome differences, listen & communicate with respect and collaborate to build strong teams
Survive - we empower everyone to act as an owner and understand the business as a whole which leads to delivering exceptional results
The Role:
As our Digital Marketing & Project Manager, you’ll own the local digital marketing strategy across all products and online channels as well as project management for all local marketing campaigns, communications and initiatives. Based in Tokyo and reporting to Japan Marketing Lead, you’ll work closely with regional leaders/teams/agencies and global functional teams.
We’re looking for a sharp communicator who possesses a good understanding of data analysis, marketing analytics and cross functional project management skills, with an ability to translate into actionable strategies. You’ll bring fresh thinking, strong digital knowledge and a drive to grow business with operational efficiency in one of our most exciting markets.
Responsibilities:
- Lead our digital marketing strategy for Japan, from planning to execution, aligned with Japan marketing goals and global marketing priorities
- Develop and implement scalable digital marketing campaigns and initiatives to drive measurable business results in Japan
- Design and execute relevant local digital campaigns and initiatives that raise traffic, conversion and brand awareness.
- Implement digital marketing tools and analytics aligning with global team
- Track and analyse performance through key digital marketing metrics, continuously optimising to maximise impact and efficiency
- Lead marketing project management for Japan, helping planning, optimization and delivery
- Manage and facilitate marketing projects
- Make sure the project delivers quality output on time
- Implement and provide necessary data points and analytics
- Provide key digital marketing metrics to track and analyse performance
- Assist Marketing Lead on marketing calendar maintenance & ad-hoc marketing projects
Requirements:
- More than 5 years experience in digital marketing and project management for consumer tech brands in Japan
- A good understanding of data analysis and marketing analytics, with an ability to translate insights into actionable strategies
- Deep knowledge of pop culture, internet culture, and social media trends, with a strategic mindset for influencing audience behaviour
- Excellent communication, negotiation, and relationship-building skills
- Results-driven, with a clear focus on achieving KPIs to drive business outcomes
- Bilingual: fluent in Japanese and advanced/business in English